Creator campaigns matched to your audience — from nano to celebrity — briefed, approved and tracked in one place.
Influencer marketing works when the right creator says the right thing to the right audience, and you can see what it returned. Most brands get the first part from an agency and the second from a spreadsheet weeks later.
Fifth Avenue runs influencer campaigns end to end: strategy, creator matching, briefs, negotiation, content approvals, publishing and reporting. Every step lives on your client dashboard, so you see shortlists, sign off content and watch reach and engagement as they happen.
What's included
Creator matching — Shortlists built around your audience, not follower counts — by niche, size, region, language and past engagement. You approve every creator before anything is locked.
Briefs and content approvals — A clear brief per creator, with drafts reviewed and approved on the dashboard before they go live. No approvals lost in WhatsApp threads.
Negotiation, contracts and payouts — Fees, deliverables, usage rights and timelines agreed up front, and creator payments handled for you with itemised invoices.
Live tracking and reporting — Views, likes, comments and engagement rate pulled from every post, rolled up by creator, niche and region, with insights on what to scale or pause.
How it works
Brief — We agree the goal, audience, budget and the message that has to land.
Shortlist — You get a creator shortlist with profiles and reasoning, and approve or pass on each one.
Produce — Creators make the content to the brief; you approve drafts before they publish.
Go live and report — Posts go live on schedule and performance reports itself on the dashboard.
Why Fifth Avenue
A regional creator network — Creators in every Indian state across 30+ languages, matched by region, niche and audience — so campaigns can speak the language your market actually speaks.
Approvals in the open — Briefs, creator shortlists and deliverables are signed off on the dashboard, with a clear record of who approved what and when.
One live dashboard — Every campaign sits on the same client dashboard as the rest of your marketing — status, reach, engagement and spend in live numbers, not a monthly deck.
Frequently asked questions
What does an influencer marketing agency do?
It plans the campaign, finds and vets creators, writes the briefs, negotiates fees and usage rights, manages content approvals and publishing, pays creators and reports results. Fifth Avenue does all of this and puts each step on a live client dashboard.
How much does influencer marketing cost in India?
It depends on the creators' size and niche, the number and type of deliverables, and how long you want to use the content. We scope every campaign from your goal and budget and show the plan before anything is committed.
Do you work with micro and nano influencers?
Yes. Smaller creators often have the most engaged and most local audiences, which is why our network includes creators of every size across every Indian state.
Can we approve creators and content before they go live?
Always. You approve the creator shortlist and each piece of content on the dashboard before anything is published.
How do you measure influencer campaign results?
Reach, views, engagement and cost are tracked per post and rolled up by creator, niche and region, alongside the business goal the campaign was set up to move.